Archived posts from this Category

If Your LinkedIn Group Is A Bit Too Quiet…

Posted by on 29 Sep 2009 | Tagged as: About the Service, Groups


This one comes with a bit of a confession on my part as I didn’t realize this had happened until I was in the middle of an event showing some of the better (and non-spammy) ways to use LinkedIn for marketing.

(But you always have to stay on your toes with LinkedIn – Thursdays seem to be their prime days for making changes, and that means that when you walk into an event on Friday, things might have changed considerably overnight;-)

In any case – I was explaining how to set things so that group “summary-of-activity” messages get delivered daily, weekly, or never at all – and realized that for some reason, the group was currently set not to give me any messages at all.

That’s not what I remembered setting it as, so I thought it would be an interesting investigation and overview…

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When (LinkedIn) Social Marketing Goes Bad

Posted by on 26 Sep 2009 | Tagged as: About the Service, Groups


I was a consumer long before I had an expertise to sell, and it rankles me when overt “selling” tries to sneak under the radar as “friendliness”.

The subject of the message I received the other day was (of course) friendly enough: “You may enjoy these articles”

Well – certainly – I’d like to hear about things that I might enjoy, but how do they know? …

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Graphics For Your LinkedIn Profile

Posted by on 18 Sep 2009 | Tagged as: Groups, Profiles


Yesterday’s mailbag included an interesting question from Ray – he’d like to know how to get the logos of his favoite organizations displayed on his profile and was unhappy that he hadn’t been able to figure it out.

I explained that it was a bit like trying to find a strategy for capturing a unicorn – just because you want to do something like that doesn’t mean you can.

But I worked out a good alternative that I’ll share with you.

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Leveraging LinkedIn for Effective Projects

Posted by on 03 Jul 2009 | Tagged as: Connections, Etiquette, Groups, Introductions, Profiles, Recommendations, Teleseminars, Ways to Use LinkedIn


I’m really excited about creating this program – The Project Solvers and I have developed a workshop on Thursday July 16th for project teams and managers.

Besides the usual questions about how to use LinkedIn, we’ll show participants a tools set that will allow you to run projects effectively through LinkedIn and a few of the additional applications tied into the service.

How can project members communicate across the team?

Is there a way to share project plans and documents?

Can we get feedback from the development community, or the marketplace?

If our project team is scattered across several companies, cities, and continents, how can we setup an environment that lets us all do what we have to do?

All those questions – and more – will be answering for the workshop participants!

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LinkedIn for Alumni

Posted by on 18 Dec 2008 | Tagged as: Groups, Ways to Use LinkedIn


I’ve been telling trainees about the use of LinkedIn to reach out to alumni for a while now, and decided to “field test” my advice;-)

Would the alumni from your Alma Mater really be open to your contact?

Absolutely – read on…

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Groups Mini Update – Discussion Post Notification

Posted by on 23 Oct 2008 | Tagged as: Groups


LinkedIn has made a minor but significant update to group discussions that you need to know about.

Only read this if you want to stay on top of discussions happening within the groups you belong to…

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LinkedIn Groups – A Positive (But Small) Step Forward

Posted by on 05 Sep 2008 | Tagged as: Groups


Maybe I’m just not a groupie, I’m not sure I “get it”…

So the fact that LinkedIn is working on group functionality is a great thing. Version 1.0 doesn’t seem to have a lot going for it…

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A LinkedIn Strategy For Everyone

Posted by on 05 Aug 2008 | Tagged as: About the Service, Connections, Groups


LinkedIn is taking a bit of heat lately for limiting group membership, and while it may appear heavy handed, I’ve got an opinion on why it is practical.

A viable strategy can work only if it remains viable if everyone follows it.

That goes for connection strategy as well as group membership…

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