Share

LinkedIn insiders know that you can use the site’s information for more than job, sales, and partnering leads – you can find out what others are up to as well.

I’d like to share an article I found where a reporter does just that.

Apple developing ARM

So you didn’t know that Apple was working on an ARM variant?  Well neither did I (or most people) until an intrepid reporter discovered that one of Apple’s employees was claiming 6 months experience managing the ARM CPU architecture team for the iphone for Apple…

Read the original NYT article “New iPhone Chip Will Cost an ARM and a Missile“.

Don’t report anything “secret” in your profile…

I’m guessing it goes without saying that if you’re working on a “secret” project, you probably shouldn’t put that in a public place like your LinkedIn profile…

… well may it should be said for some people…

I can neither confirm nor deny…

If you search LinkedIn for the identified profile, you won’t find it – so either they “got” to him and pulled the profile, or the New York Times made the story up.

But if you happen to search for people who mention ARM in their profile and also happen to be current employees of Apple, you do get a good number of hits (20 within my network, 7 outside of it), so I’m inclined to believe the NYT reporters.

So see what’s out there

In addition to searching LinkedIn for the people you’d like to build relationships with, search to see what your competitors are putting into profiles.

You read articles they put out there to see what they’re interested in, right?  How is this any different?

Be careful with your own profile

And let’s be careful out there, right?  Don’t mention things in your own profile that you don’t want reported in the New York Times…

To your continued success – and using LinkedIn to help you achieve it,

steve