Every so often, someone asks about their “LinkedIn email”… And I guess that if you looked at it as such, it is a crude sort of platform – but I’m not particularly impressed with it.
The best part about it is that you can reach people – through an introduction or InMail.
But once you’ve made contact, switch back to your regular email platform…
That’s my big word for – The only options to manage messages: delete or archive them. I’ve been using email for twenty years and that just doesn’t cut it.
Manage them twice
Plus if you’ve got notifications setup, your messages also get delivered to your regular email account – and so for every message you’ve got to touch it on both systems.
So use your regular email for continued contact
Once you’ve established contact, slipping into regular email is natural and I’d like to encourage it. (Now I can only speak for myself, but I have to think it’s a very reasonable idea;-)
I’ll often suggest that to those that continue to send me messages through LinkedIn – “Hey can we take this into email?”
Fall back to LinkedIn if you appear to get lost
So here’s one situation that might work out using LinkedIn’s email – you’ve been communicating with someone and then they drop off the radar – you have no idea what happened.
It might make sense to reach out in several ways to re-establish that contact, and LinkedIn might be one of those ways.
Good luck – and let me know how you prefer to exchange email!
To your continued success – and using LinkedIn to help you achieve it,